阅读下面短文,在空白处填入 1 个适当的单词或括号内单词的正确形式。
In the countdown to the start of the Beijing 2022 Winter Olympic Games, ice and snow tourism has picked up in Chinese consumers. The Games ___ 1 __ (expect) to fuel more opportunities for businesses as well. With the new snow season __ 2 __ (begin) in China, enthusiastic skiers and snowboarders have been eager to get back on the slopes ( 滑雪斜坡 ). One drag on the demand for some travel related _ 3 ___ winter sports may be the small number of new cases of COVID-19 in some regions.
Previously, most people ___ 4 ___ went to ski slopes in Beijing, Tianjin and Hebei province __ 5 ___ (be) locals. With major new development in the region aimed at serving skiers, those ___ 6 ___ (destination) have been attracting more tourists from other parts of China. The potential increase in the number of tourists from southern and eastern China is bound to give ___ 7 __ boost to Beijing’s tourism market.
The Winter Games events, which have fueled the business of skiing equipment makers, will __ 8 ___ (certain) generate greater public interest in ice and snow sports. In China, only 1% of the population has an interest in the skiing, far ___ 9 ___ (low) than the 35% in Switzerland, 9% in Japan and 8% in the United States. That indicates that the sport has significant room for further ___ 10 ___ (grow).